Okay, just to clear up any questions. Britax fixes the prices on all current models (this includes both current seat models and current covers) for anyone who is selling online. The fixed price is MSRP. Technically, online retailers can offer NO discounts at all including things like free shipping, but they do. Britax swears that this is legal, but after taking a ton of business classes for my MBA, there are quite a few laws they violate with this policy. I have never known them to enforce it which makes me wonder just how legal it is. A retailer caught violating this policy can lose its dealership effective immediately with no questions asked. This price fixing does not carry over to brick and mortar stores. You can get discontinued models and covers at any time online. Twice a year (approximately) Britax will send out a notice to all retailers that during a certain week, they are allowed to discount their seats. It is then up to the retailers as to what they want to do and where they want to set the prices. So far, I have received no notice of a sale, but that isn't to say it won't arrive today. Typically, I'll receive notice 4-6 weeks before the sale date.