News BRU Trade-In Email from CEO

Cath3114

New member
I'm sure plenty of you received this...but thumbs up to them for spreading the word!

Dear Valued Guest,

I am writing to you today about an important topic. A few days ago, we announced our fifth ''Great Trade-In'' event, which calls attention to the fact that, due to safety concerns, certain used baby products are not the best candidates to be handed down or resold. As a company, Toys''R''Us, Inc. is committed to offering you the safest products and to providing resources to help keep children safe. With this in mind, I wanted to take the opportunity to discuss some recent changes to U.S. product safety standards and updated recommendations for children's safety, notably two of the most significant developments that may impact your family:

Strengthened crib standards from the U.S. Consumer Product Safety Commission (CPSC)

The most stringent crib safety standards in the world took effect on June 28. These new standards prohibit the manufacture or sale of traditional drop-side rail cribs, require strengthened crib slats and mattress supports, improve the quality of hardware and mandate more overall rigorous testing. All cribs sold in Babies''R''Us and Toys''R''Us stores and online meet these new federal safety requirements, and, in fact, our company has not carried drop-side cribs as part of its assortment since December 2009.

The American Academy of Pediatrics (AAP) updated guidelines for the recommended use of car seats

The AAP advises parents to keep their toddlers in rear-facing car seats until age 2, or until they reach the maximum height or weight for their seat. In its new guidelines, the AAP also advises that most children will need to ride in a belt-positioning booster seat until they have reached 4 feet 9 inches tall and are between 8 and 12 years of age. These are important considerations for parents whose little ones are about to outgrow their infant car seat and transition to a convertible car seat or even outgrow their convertible seat and now need a booster seat.

These and other improvements to product safety requirements put in place over the last several years are why we first introduced the ''Great Trade-In'' event. This safety program was designed to help get used and potentially unsafe products out of the marketplace by encouraging parents to trade-in their old items in exchange for savings on a new item that meets today's more stringent product safety standards. Since we introduced the program in 2009, nearly half a million cribs, car seats and other baby products have been turned in at our stores nationwide.

The ''Great Trade-In'' event continues through September 18 and provides the opportunity to trade in cribs, car seats, bassinets, strollers, travel systems, play yards, high chairs, kids' beds, infant swings, walkers, bouncers and entertainers in exchange for a 25% savings on the purchase of new products in any of these categories, from select manufacturers, at any ''R''Us store nationwide.

Toys''R''Us, Inc. continues to stay at the forefront of emerging safety concerns. We are ever mindful that there is nothing more important than the safety of children and understand the trust you place in us to carry the safest of products. For more information on our strong commitment to keeping kids safe, please visit our dedicated Safety website, Toysrus.com/Safety.

Sincerely,
Gerald Storch
Chairman and CEO
Toys''R''Us, Inc.

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Kac

Ambassador - CPS Technician
I was just coming to post this!!! VERY impressed with BRU and mentioning the new recommendations. :love:
 

BrookysMommy

New member
Way to go BRU!!! Glad they included the new guidlines. Now if they added a little paragraph about ERFing they would have it all in there ;)
 

hrice

New member
Kac said:
I was just coming to post this!!! VERY impressed with BRU and mentioning the new recommendations. :love:

Lol me too! I wonder if they included employees on the email. :rolleyes:
 

hrice

New member
BrookysMommy said:
Way to go BRU!!! Glad they included the new guidlines. Now if they added a little paragraph about ERFing they would have it all in there ;)
He said it is recommended to RF to 2 or the limits of the seat. :thumbsup:
 

Dillipop

Well-known member
That's a good start. Now I want them to recycle what gets turned in instead of sending it all to the landfill. Would make me more likely to turn something in if I knew it'd be recycled.
 

Cath3114

New member
Dillipop said:
That's a good start. Now I want them to recycle what gets turned in instead of sending it all to the landfill. Would make me more likely to turn something in if I knew it'd be recycled.

Ugh, they really don't recycle??? That's terrible. I have to admit I'm not that great at remembering to recycle, but we're talking about tons of trash here!

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Jessica61624

New member
cathleencastle said:
Ugh, they really don't recycle??? That's terrible. I have to admit I'm not that great at remembering to recycle, but we're talking about tons of trash here!

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It's better than them being use right?
 

joolsplus3

Admin - CPS Technician
Recycling is expensive, from what I gather (I have to pay more to have curbside recycling, there's no net profit in reusing stuff...parting all those thousands of baby gear items out into little plastic and metal and cloth categories would be tremendous manual labor that who wants to do for minimum wage? :(), so yeah, I'd rather it be properly disposed of if it can't be recycled.
They're training us on the 2 year thing, and Graco has a nifty 57" tall box to sell boosters from in the front of the carseat section, so yay. But since most employees are parents or have parents that still remember 'one or 20' for RF and the law says 1 and 8...well... it's a lot of old dogma to overcome. At least they are trying.
 

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